Why are Links Important for SEO?
If you’ve ever talked to an SEO company or read about it on the internet, you will know that links towards your website enhance your SEO. A link towards your website is considered to be a vote of confidence and Google uses these links to determine your authority on the web. If you have a lot of links from high authority sites then this is best of all.
In simple terms: more links from high authority websites => more authority for your website => better search engine rankings for your site.
How to get Links the Easy Way
So here is the easiest way to get high quality links towards your site – ask for them! Yes, it can be as simple as that. Now don’t get me wrong. I’m not saying that you should become a spammer and start sending annoying “link to me” emails – we’ve all gotten those and my spam filter is working overtime to get rid of them. I mean, ask people you know.
We all know clients, suppliers, strategic partners, aligned but non-competing businesses that we trust and rely on. Why not write up a quick paragraph for their website (don’t expect them to do it), include a link to your website and ask them to post it on their suppliers page? Easy!
If you support a charity, footy club, surf club or your children’s school, then why not do the same?
There are plenty of people out there who would be happy to include a paragraph about your business on their website. Just write it for them and email them.
What are you waiting for?Photo: Flickr