google thinks you're naughty

Why Google Thinks You’re a Naughty Boy

Earlier today a client asked a question about Google punishing over-optimisation. I thought it might be of general interest, so here you go… Certainly over-optimisation was punished i.e. people who had 10,000 links all saying “plumber perth” did get knocked off the rankings pretty badly. It’s unclear in the SEO world whether they were truly punished, or if they simply …

search engine and google rankings

Google doesn’t even rank for the keyword “search engine”

I was bored last Saturday afternoon and for no apparent reason I typed “search engine” into google.com.au.  Above is a screen shot of what came back.  I was shocked, but also quite pleased to see that Google came up 4th. Wikipedia, who always seem to be first, was actually second.  Nice to see. Dogpile, who I think I heard about …

Apart from Rankings, What Other Metrics Prove SEO is Working?

Sometimes we, as SEO people, get too focussed on rankings for this particular keyword, or that particular keyword and we forget about the bigger picture.  Obviously it is important to rank for your big hitting keyword, but what about all that other traffic that your site is getting.  I know so much seems to be hidden in SEO, but this …