That Damn Penguin is Back!

We received notice this morning that Google have finally released their 4th Penguin update. Penguin 1 on April 24, 2012 (impacting ~3.1% of queries) Penguin 2 on May 26, 2012 (impacting less than 0.1%) Penguin 3 on October 5, 2012 (impacting ~0.3% of queries) Penguin 4 on May 22, 2013 (impacting 2.3% of queries) What do this mean for you? Historically every time Google …

Oiling the SEO Cogs

Search engine optimization can’t stay successful without continual evaluation and analysis of performance and possible technical problems that could arise. By taking the right steps, SEO firms can identify and repair problems and more easily formulate solutions to the technical challenges of SEO. Below is a look at how SEO specialists can build success in the search results. Analyzing SEO …

Think Conversions Over Rankings

SEO has evolved dramatically in recent years and will develop further in the future. To stay competitive, SEO firms must update strategies and improve the ways they approach keyword optimization and conversions. More than ever before, search engine optimization requires ongoing maintenance and a significant amount of planning to handle well. Below is a look at the four main parts …